AdWeek.com - In a delicious world, perfection is in the details. As imagined by a beer connoisseur in the new Heineken Premium Light spot targeting Latinos, the imported beer is created with scrupulous attention -- from brewing to the filling of the bottles to being readied for distribution -- and, naturally, all within a utopian world populated by beauties such as Mexican model Elsa Benitez and her friends.


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